Correct schema.org breadcrumbs markup

Recently, I was looking for a valid schema.org markup for breadcrumbs. From my internet searches, I found many examples. However, most of these examples were not valid when I tested them with the Structured Data Testing Tool from the Google Developers website. Some errors I received included: The property title is not recognised by Google Continue reading →

 

Check for valid schema.org microdata markup

Microdata, for example with the use of schema.org, is a great way for search engines to better understand what your webpage is all about. In the ‘Getting started with schema.org using Microdata‘, the creators/sponsors of schema.org (Google, Inc., Yahoo, Inc., Microsoft Corporation and Yandex) do a great job explaining why it matters to introduce schema.org Continue reading →